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Mersin Üniversitesi

Ders Bilgileri

INTERNATIONAL BUSINESS
Kodu Dönemi Teori Uygulama Ulusal Kredisi AKTS Kredisi
Saat / Hafta
İBY496 Spring 2 0 2 3
Ön Koşulu Olan Ders( ler ) None
Dili en
Türü Elective
Seviyesi Bachelor's
Öğretim Elemanı( ları ) Assist. Prof. Ercan ÇİÇEK
Öğretim Sistemi Face to Face
Önerilen Hususlar None
Staj Durumu None
Amacı International organizations understand they are located in different environmental conditions, these organizations learn and apply strategies to be developed to ensure that competitive forces to increase.
İçeriği The course primarily the economic aspects of globalization will be discussed. World economy to be put in general terms. International business activities classified. International business functions, the environmental analysis will be discussed.

Dersin Öğrenim Çıktıları

# Öğrenim Çıktıları
1 To define the relations between business activities at global, regional and national levels
2 To define the differences between national and international businesses
3 To analyse international business environment
4 To analyse international business organizations
5 To analyse the functions of international business
6 Explain globalization and its economic size
7 List the corporations globalization reasons
8 Connect balance of payment to international business

Haftalık Ayrıntılı Ders İçeriği

# Konular Öğretim Yöntem ve Teknikleri
1 The importance of international business Lectures, discussion
2 Globalization of markets and internationalization of the firm organizational participants that make International business happen Lectures, discussion
3 The cultural environment of international business Lectures, discussion
4 Political and legal systems and regulations in national markets Lectures, discussion
5 Government intervention in international business regional economic integration Lectures, discussion
6 Understanding emerging markets individual country presentations Lectures, discussion
7 Case presentations Lectures, discussion
8 Mid-term exam Written examination
9 Global strategy and organization individual country presentations Lectures, discussion
10 Global market opportunity assessment individual country presentations exporting and countertrade Lectures, discussion
11 Foreign direct investment and collaborative ventures Lectures, discussion
12 Licensing, franchising and other contractual strategies Lectures, discussion
13 Global marketing management Lectures, discussion
14 International production and supply chain management Lectures, discussion
15 Case analysis Lectures, discussion
16 Final Exam Written examination

Resources

# Malzeme / Kaynak Adı Kaynak Hakkında Bilgi Referans / Önerilen Kaynak
1 Esin Can MUTLU, Uluslararası İşletmecilik, Beta Yayınevi, İstanbul, 2005.

Ölçme ve Değerlendirme Sistemi

# Ağırlık Çalışma Türü Çalışma Adı
1 0.4 1 1. Mid-Term Exam
2 0.6 5 Final Exam

Dersin Öğrenim Çıktıları ve Program Yeterlilikleri ile İlişkileri

# Öğrenim Çıktıları Program Çıktıları Ölçme ve Değerlendirme
1 To define the relations between business activities at global, regional and national levels 3͵6
2 To define the differences between national and international businesses 3͵6
3 To analyse international business environment 3͵6
4 To analyse international business organizations 3͵6
5 To analyse the functions of international business 3͵6
6 Explain globalization and its economic size 3͵6
7 List the corporations globalization reasons 3͵6
8 Connect balance of payment to international business 3͵6

Not: Ölçme ve Değerlendirme sütununda belirtilen sayılar, bir üstte bulunan Ölçme ve Değerlerndirme Sistemi başlıklı tabloda belirtilen çalışmaları işaret etmektedir.

İş Yükü Detayları

# Etkinlik Adet Süre (Saat) İş Yükü
0 Course Duration 14 2 28
1 Course Duration Except Class (Preliminary Study, Enhancement) 14 2 28
2 Presentation and Seminar Preparation 3 2 6
3 Web Research, Library and Archival Work 4 5 20
4 Document/Information Listing 0 0 0
5 Workshop 0 0 0
6 Preparation for Midterm Exam 1 3 3
7 Midterm Exam 1 1 1
8 Quiz 0 0 0
9 Homework 0 0 0
10 Midterm Project 0 0 0
11 Midterm Exercise 0 0 0
12 Final Project 1 0 0
13 Final Exercise 0 0 0
14 Preparation for Final Exam 1 3 3
15 Final Exam 1 1 1
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