Program Profile

The Marketing Program is a two-year higher education program designed to train intermediate human resources who will assist in the management of marketing departments in businesses or open and run their own enterprises. Established due to the need for qualified human resources in marketing, which is one of the core functions of businesses, the marketing program continues to meet the market's demand for human resources with its current curriculum. In addition to mandatory and vocational courses, the educational plan includes elective courses in the first and second years that students can choose according to their preferences.

In the global world that is evolving with technology and continuously updated with developments, marketing activities and marketing education are becoming increasingly important for creating conscious consumers and a conscious society, as well as for institutions.

Bachelor's Programs Eligible for Transfer for Graduates of the Marketing Program:

• Public Relations
• Public Relations and Advertising
• Public Relations and Promotion
• Communication
• Communication Sciences
• Business Administration
• Business Informatics
• Business Management
• Business-Economics
• Logistics
• Logistics Management
• Marketing
• Advertising Design and Communication
• Advertising
• Advertising and Public Relations
• Technology and Information Management
• International Business
• International Business and Trade
• International Trade
• International Trade and Finance
• International Trade and Business
• International Trade and Logistics
• International Trade and Logistics Management

Employment Profiles of Graduates

Graduates of this program can find employment in any institution or organization that provides services in sales and marketing. The education provided also offers opportunities to work in digital fields. Students who receive this education will gain competence in marketing and have the opportunity to work in institutions and organizations that provide marketing services, or they can create commercial work potentials by bringing their marketing expertise to digital platforms.

Graduates can work in sales departments, marketing departments, advertising agencies, public relations agencies, market research companies, media companies, chain stores, e-commerce companies, tourism agencies, hotel operations, various companies' customer service departments, and in the public sector as responsible personnel, specialists, managers, or employees in all the mentioned areas, provided they pass the KPSS exam.

Marketing Program Advisor:

Lecturer Sultan Çetinkaya

Email: sultancetinkaya@mersin.edu.tr

Prof. Dr. Ali Ayhan Campus, Anamur Vocational School

Phone: +90-324-361 00 01